You Make a Big Impact.

Now Prove It!

The #1 goal of Marketing is to drive business growth.

Learn how Keen can show you your optimal marketing mix to reach your financial goal.

FREE Demo

Keen's leading consumer brands delivered a 40.4% return on their marketing investments last year...and they had the data to prove it.

Learn how Keen's platform can help you understand:

The financial return on your marketing decisions -- before you spend.
Where to invest your next dollar for the best return.
When to invest with Keen's week-by-week optimized planning tool.

Predictive Modeling

Keen's platform models your marketing mix and specifies your optimal investment by channel—by week.

Accurate Insights

Keen's statistical priors and powerful algorithms calculate the financial contribution of your programs and future investments within 3-5 percent accuracy, precision that improves with additional data and machine learning.

Expert Team

Our customer success team ensures you can begin making data-driven decisions immediately and walks alongside your team and agency until you master the platform.

What Our Customers are Saying

Keen Decision Systems is helping marketers with leading consumer brands make dynamic, data-driven decisions that build winning brands.

Anthony P. DiSilvestro

CFO, Campbell Soup Company

"Keen is the first company I have worked with that can successfully link marketing investment with financial impact. They were pivotal in our company's effort to evaluate the effectiveness of our multi-brand marketing investments. Keen has delivered extraordinary results and has helped to create unprecedented cross-functional organizational alignment."

Stephanie Schwendinger

Senior Manager of Women's Health Brands, Church & Dwight

"Keen's data is so much more definitive, scientific and exact. It is allowing me to have more educated conversations with senior management. It takes the pressure off all of us."

Martin Dally

Senior Financial Analyst, Perfetti Van Melle

"Keen’s tool has allowed us, in a very scientific way, to understand if what we're spending is too much or too little. We are able to put a benchmark there."