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Plan for 2019

Create Unified Marketing Plans that Build Brand Value with Predictable Financial Impact:

1. Choose Your Business Goal
2. Discover the Best Marketing Mix
3. Implement
4. Win!

Maximize Your Marketing

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EXCLUSIVE

Unify & Optimize
All Marketing Channels

Keen's decision support tool leverages market norms, along with your brand's financial and marketing data, to create a unified measurement of all your marketing investments, from traditional and digital media to store-level programs.

Model your plan and then optimize channels, spend and timing to improve your brand's overall performance with predictable financial impact.

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Predictive Modeling

Keen's algorithms model future outcomes. No more looking in the rearview mirror.

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Accurate Insights

You'll stand confident behind your Keen-generated forecast. Machine learning improves precision over time.

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Expert Team

Keen's software is built on the expertise and empathy of its co-founders, a former CPG marketing executive and marketing data scientist. 

What Our Customers are Saying

Keen Decision Systems' solution is helping marketers with leading consumer goods and pharmaceutical industries make the dynamic, data-driven decisions that build winning brands.

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Anthony P. DiSilvestro

CFO, Campbell Soup Company

"Keen is the first company I have worked with that can successfully link marketing investment with financial impact. They were pivotal in our company's effort to evaluate the effectiveness of our multi-brand marketing investments. Keen has delivered extraordinary results and has helped to create unprecedented cross-functional organizational alignment."

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Stephanie Schwendinger

Senior Manager of Women's Health Brands

"Keen's data is so much more definitive, scientific and exact. It is allowing me to have more educated conversations with senior management. It takes the pressure off all of us."

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Martin Dally

Senior Financial Analyst, Perfetti Van Melle

"Keen’s tool has allowed us, in a very scientific way, to understand if what we're spending is too much or too little. We are able to put a benchmark there."

It's About Time.

Keen's is the first marketing analytics tool to bring new dimension to marketing decisions by evaluating not just channel and spend, but also timing of your plan, not to mention such external factors as competition and seasonality. 

Keen will help you transform your brand's future.

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